Road safety experts have expressed concerns that drivers are putting themselves at greater risk of crashes by using rural routes more often. It comes after a new study found many are choosing these roads to get around congestion on main roads and motorways.
The survey, by charity IAM RoadSmart, revealed that more than half (51%) of motorists are choosing to use B roads to avoid tailbacks and roadworks on motorways. But the charity is urging drivers to take care, reminding drivers that rural roads also boast high casualty stats.
Data from the Department for Transport shows that almost 1,000 fatalities occur on rural roads each year, compared to just 84 on motorways and 273 on urban roads in 2023. This makes them some of the most dangerous in Britain.
On most rural routes, the national speed limit is applied, which is 60mph on a single carriageway for cars. The charity says this can give motorists a ‘false sense of security’. Despite the limit, B roads often have worse visibility because of high hedges and trees, blind corners, and fewer street lights, as well as narrow lanes and a higher number of dangerous potholes.
Other hazards include slower-moving vehicles, such as tractors and cyclists, who will use these routes far more frequently and the greater chance of roads being impacted by adverse weather. Plus, there are fewer signs and barriers on rural roads compared to motorways, which can increase risk for drivers.
Nicholas Lyes, IAM RoadSmart director of policy and standards, said: “Many people lead busy lives and it’s not surprising that they are trying to save time by picking another route. Rural roads are often winding, full of blind spots and lacking in pavements. National speed limits can also lull drivers into a false sense of security that these are appropriate limits; in many cases, they are not.
“We would encourage roads authorities to review and where appropriate reduce speed limits on certain sections of these roads. Travelling at a safe speed and anticipating other types of road users – particularly tractors, cyclists, motorcyclists and pedestrians – is essential. While the statistics show an increased risk on these roads, proper training and awareness can mitigate this.”
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